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Arkadin – an NTT Communications company

60326 Frankfurt am Main

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Informationstechnologie (IT)

Arkadin – an NTT Communications company

Company Description

Part of NTT Group, Arkadin is one of the largest and fastest growing Cloud Communication service providers in the world, and offers a complete range of integrated audio, web and video conferencing and Unified Communications solutions. The Online Service Line is a new focus in Arkadin’s organization to maintain & develop our market share into the small revenue segment. The Online Service Line is going to be an autonomous business managing end-to-end customer lifecycle by offering simple, self-service, automated and best value for money solutions to our clients.

Job Description

The Online Service Line is a new focus in Arkadin’s organization to maintain & develop our market share into the small revenue segment. The Online Service Line is going to be an autonomous business managing end-to-end customer lifecycle by offering simple, self-service, automated and best value for money solutions to our clients. In this new Service Line, and covering EMEA, the Lead Qualification Executive supports the sales and marketing teams by researching, qualifying and following up on leads coming in, via marketing campaigns (inbound, outbound), web sites, web chat, fairs, partners, incoming calls, employee referrals etc. Reporting to the Head of Marketing for the Online Service Line in the region, the successful candidate will work closely with all the other online marketing team’s member along with the online sales team, as responsible for overall lead qualification process. He/she will identify and qualify Arkadin products, services and solutions needs via telephone, email and live chat (web) with existing and new customers, aiming at closing more marketing influenced deals faster.

KEY RESULTS AREAS

Thoroughly qualify each lead, assess complete revenue opportunity by on line research on the person as well as the company. Have a telephone conversation with each lead, in order to qualify the lead and evaluate if it can turn into a sales opportunity. Follow-up with an email before passing on to sales.
Deliver the volume and quality of leads for the region according to the KPIs defined
Own the CRM lead process, ensuring appropriate information, stages and accuracy
Responsible for the live chat and its ongoing improvement
Success will be determined primarily by : the quantity of leads passed on to sales on a daily and weekly basis as measured in Salesforce.com (MQL)
the quality of leads passed on to sales, as measured by the sales leads acceptance ratio (SAL), the lead to opportunity conversion ratio, the lead to win ratio and the revenue generated.

KEY TASKS

Follow up and qualify on all leads within SLA timeframe, using all tools available
Manage and respond in a timely fashion to inbound prospects using both written and verbal communication, prospect into marketing lists and pass along qualified, nurtured and warm opportunities to the sales team for pursuit
Maintain accurate records of activities, contacts, opportunities and account information to reflect qualification processand assignment in Salesforce while ensuring compliance to lead qualifying procedures
Manage the live chat and engage discussions with prospects and customers to identify potential business opportunities
Ensure and drive sales SLA for handling the lead
Follow-up with the most relevant approach leads in nurture and liaise with sales teams for events follow-up
Close loop with sales on leads after hand-over
Propose any relevant improvement on f

 

2017-10-10T00:00:00+00:00